On Black Friday, PayU Romania is providing live updates on market developments and consumer trends on the biggest day of the year for e-commerce.
Breaking News – 12.15
As of 12.15 , PayU Romania reports the following statistics from its Media Center:
Market-level figures:
• Total payment volume processed across the market on Black Friday: 611 mil. RON
PayU figures:
• Total payment volume processed by PayU: 611 mil. RON
• Share of instalment payments in total payment volume: 12%, compared with an average day;
• Share of digital wallet payments: 77%, compared with an average day;
• Top 3 largest transactions processed: 134.940 RON, 68.407 RON și 68.405 RON;
• Average transaction value: X, compared with an average day;
• Average instalment transaction value: 1.100 RON,, compared with an average day;
• Top 3 product categories: Cosmetics, FMCG, baby products, IT&C
The latest figures will also be updated and shared from the PayU Romania Media Center at 17:40.
PayU Romania is once again hosting a live Black Friday marathon, streamed on Facebook and YouTube. The event will explore trends, statistics and consumer behaviour from a payments perspective, together with invited experts from key areas of Romania’s e-commerce ecosystem:
• 09:30 – Dan Stănică, eCommerce Director, TBI Bank
• 09:55 – Raul Durma, General Manager, PayPo
• 10:20 – Teodora Reece, Business Developer, Klarna
• 10:45 – Mihaela Gavrila, Executive Leader in Payments and Consumer Finance, eMAG
• 11:10 – Cosmin Daraban, CEO and Co-founder, GoMag
• 11:35 – Cătălin Bordei, Managing Partner, Innobyte, will moderate a panel dedicated to large retailers, alongside Cristian Bădescu, Owner & CEO, Inatech Packaging, Costinel Ilie, CEO Vexio și Bogdan Andronache, Director Marketing Clinica Sante
• 13:25 – Silvia Ionescu, Deputy Director of E-Commerce, Banca Transilvania
• 13:45 – Ioana Pârvu, Director of Cards, Machines and Payments Solutions, BRD
• 14:05 – Business Development Manager, RoPay, Transfond
• 14:25 – Ionuț Chiriac, Chapter Lead Customer Journey, Payments Division, ING
• 14:45 – Oana Dumitrescu, Industry Head & Retail Lead, Google Romania
• 15:10 – Cristian Pelivan, Executive Director, ARMO
• 15:35 – Arthur Rădulescu, Founder and CEO, MerchantPro
• 16:00 – Alex Mihalache, Go-to-Market Product Director, Visa
• 16:25 – Elena Stoica, VP Marketing and Growth, SAMEDAY Group
• 16:50 – Robert Stoica, Director, Solutions Architect, Mastercard Romania
• 17:15 – Cornel Morcov, Chief Strategy & Development Officer, FAN Courier
• 17:50 – Elena Gheorghe, Country Manager, PayU Romania and Hungary, alongside Andrei Radu
The event can be watched live on PayU’s Facebook and YouTube pages.
