2023 saw many companies across the globe announcing layoffs amidst a continuous decline in job postings. Major players like JPMorgan Chase & Co, Ford Motor Co, SAP SE, Tesco Plc, Salesforce Inc, Cisco Systems Inc, and The Goldman Sachs Group Inc were among the companies that announced job cuts. Despite this, healthcare, foodservice, and construction witnessed an increased year-on-year (YoY) […]

White Image, the first and largest email marketing company in Romania, estimates that the automation of the relationship with consumers will accelerate in the local market, leading to cost reductions and an increase in loyalty by up to 30%. The greatest impact is noted in areas such as financial banking, insurance, automobile, and e-commerce. Starting from the automation in the […]

The Black Friday 2023 edition saw a slight 12% increase in online sales compared to last year to more than €25 million, while the number of online users increased by 13% and the number of transactions increased by 4% overall, shows a report of data from over 400 stores for the period 10-12 November, made by Limitless Agency, one of […]

Termene.ro, the business intelligence platform from Romania, which integrates data analyzed with the help of artificial intelligence about companies, has carried out a complex analysis of the evolution of the business environment in 2022.    The analyzed data showed that last year, Romanian companies enjoyed unprecedented revenues and profits. At the same time, in 2022 there was an increase in […]

Tax changes proposed by officials for micro-enterprises will affect small businesses in particular, and the lack of predictability of the Tax Code could push investors to other markets, warn representatives of NextUp Solutions, one of the largest companies of software solutions for business, which implements tax changes, with over 5,500 companies in the client portfolio. “Tax changes are once again […]

The IT industry in Romania is dynamic and constantly growing, and benefits from rich talent pools and a cost-competitive labor market, according to data analyzed by Thoughtworks (NASDAQ: TWKS), a global technology consultancy that integrates strategy, design, and engineering. „The IT industry in Romania has demonstrated its resilience in an economic context marked by challenges and manages to continue its […]

According to International Data Corporation’s (IDC) Worldwide Augmented and Virtual Reality Spending Guide, European augmented reality and virtual reality (AR/VR) spending will reach $1.1 billion and $3.4 billion, respectively, in 2023. By 2027, AR/VR spending will reach $10.5 billion, growing at a 24.9% CAGR for 2022–2027. Though AR/VR spending has been revised down since the previous forecast due to high […]

European spending on digital transformation (DX) is forecast to exceed $550 billion in 2023, a year-on-year increase of 15.9% from 2022. According to International Data Corporation’s (IDC) latest Worldwide Digital Transformation Spending Guide, DX spending in Europe will continue to grow in double digits till 2026, with a CAGR of 16.6% for 2021–2026. DX spending will be driven by investments […]

The Romanian e-commerce market registered an upward trend in the first quarter of 2023, with the total value of orders being over 180 million euros, despite high inflation, according to an analysis by Limitless Agency, one of the largest digital marketing agencies in Romania. In Q1, the largest order placed online was a TV worth more than 148,000 euros. According […]

Against the background of high inflation, the first months of 2023 were dominated by a downward trend in market-wide sales, by an average of 10%, with increases only recorded by retailers selling cheap products, according to an analysis by White Image, the first and largest email marketing services company from Romania. “These trends are the result of increasingly strong signals […]

Only 20% of online retailers expect higher sales for Easter 2023 compared to the same period in 2022, an average of 17% year-on-year, due to higher inflation and a lack of analysis of product performance in sales campaigns, according to an analysis made by TRUDA, a unique platform for identifying profitable products from online stores. “Romanian e-commerce is going through […]

Companies in Romania are investing 25% more than last year and 37% more compared to 2020 in customer loyalty, having budgets between 2,000 euros and 30,000 euros on average, to prevent a decrease in sales, in the context in which more and more Romanians are becoming prudent due to increased inflation, according to White Image data, the first and largest […]