Tag: SMS marketing

Transaction in the email marketing market: the Mediapost Hit Mail group buys 75% of White Image

Transaction in the email marketing market: the Mediapost Hit Mail group buys 75% of White Image

White Image, the largest company in the email marketing sector in Romania, has been taken over 75% by Mediapost Hit Mail, the largest direct marketing group in Romania and Bulgaria, controlled by La Poste – the French state postal service. A quarter of the company will be owned by the founders of White Image, Grațiela Lupu and Andrei Georgescu, who […]

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White Image: To cope with the predicted economic crisis, retailers will make more effective use of existing data, artificial intelligence and other technologies

White Image: To cope with the predicted economic crisis, retailers will make more effective use of existing data, artificial intelligence and other technologies

In 2023, retailers expect a 10% increase in sales of products or services compared to last year, as artificial intelligence and other emerging technologies will be used more intensively to attract customers and promote brands, shows an analysis made by White Image, the largest email marketing agency in Romania. At the same time, the company emphasizes that retailers are preparing […]

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