Category: INDUSTRY

Consumers seek a balance between health and affordability when purchasing food products

Consumers seek a balance between health and affordability when purchasing food products

Consumers want to purchase food that aligns with their attitudes towards health, convenience and sustainability. However, escalating food prices and cost-of-living challenges are constraining their ability to fulfil these aspirations, according to PwC’s 2025 Voice of the Consumer report, which gathered insights from 21,075 consumers across 28 countries and territories, including Romania. “The last few years have been marked by […]

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Schneider Electric announces multi-year initiative building an AI-native ecosystem for sustainability and energy management

Schneider Electric announces multi-year initiative building an AI-native ecosystem for sustainability and energy management

Schneider Electric, the leader in the digital transformation of energy management and automation, today announced a landmark multi-year initiative dedicated to building a new kind of integrated ecosystem for sustainability and energy management, backed by a significant growth model that represents the company’s commitment to forward-thinking software and innovation.   At the core of this initiative is an emerging artificial intelligence […]

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SAP Powers Heineken’s Digital Transformation: AI Chatbot “Hoppy” Accelerates Data Access and Operational Efficiency

SAP Powers Heineken’s Digital Transformation: AI Chatbot “Hoppy” Accelerates Data Access and Operational Efficiency

SAP announces that Heineken, one of the world’s largest beer producers, has implemented “Hoppy” – an internal AI-powered chatbot developed on the SAP Business Technology Platform. Supported by SAP Datasphere and Business AI capabilities, the solution provides real-time access to data, automates tasks, and significantly improves internal processes, fostering a more efficient, data-driven organizational culture. Operating in over 70 countries […]

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Dreame lands in Romania with its first flagship Showroom at eMAG Băneasa

Dreame lands in Romania with its first flagship Showroom at eMAG Băneasa

Dreame Technology, one of the fastest-growing global brands in the smart appliance category, has officially launched its first showroom in Romania, inside eMAG Băneasa, answering the booming demand for smart cleaning solutions. Starting with May 31st 2025, Dreame Technology brings to Romania a retail space, which emphasizes technical innovation, intuitive design and products that are meant to empower the dream […]

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nZEB Expo returns to Bucharest with a new edition, June 13-15 at Romexpo, Pavilion B2

nZEB Expo returns to Bucharest with a new edition, June 13-15 at Romexpo, Pavilion B2

nZEB Expo, the largest event dedicated to energy efficient buildings in Romania, returns to Bucharest with its second edition, which will take place from June 13-15, 2025, at Romexpo, Pavilion B2. nZEB Expo promises again this year a diversified experience, bringing together all the relevant players in the field.  More than 18,000 specialists and people interested in energy efficient buildings […]

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BASF invests in new semiconductor-grade sulfuric acid plant in Ludwigshafen

BASF invests in new semiconductor-grade sulfuric acid plant in Ludwigshafen

BASF will expand its production capacity for semiconductor-grade sulfuric acid (H2SO4), which is an essential ultra-pure chemical. The new production facility at its Ludwigshafen site in Germany will feature cutting-edge purity capabilities to serve growing demand for advanced semiconductor chip manufacturing across Europe. Operations are expected to start by 2027, coinciding with the capacity expansion of key customers. The BASF […]

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OptiComm.AI brings intelligent prediction technology into the VTEX ecosystem by integrating with the bocado.ro marketplace

OptiComm.AI brings intelligent prediction technology into the VTEX ecosystem by integrating with the bocado.ro marketplace

Bocado.ro, one of the most important marketplaces in the VTEX ecosystem, has integrated OptiComm.AI’s intelligent prediction technology. The integration is an advantage for Bocado customers, whose ordering process will be greatly simplified, but also other VTEX stores that will be able to quickly integrate the intelligent prediction capabilities offered by OptiComm.AI. Through the implementation of advanced deep learning algorithms and […]

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Electronic shelf label can reduce retailers’ cost by 70%

Electronic shelf label can reduce retailers’ cost by 70%

As global adoption of technology accelerates, the electronic shelf labels (ESL) market is projected to grow from $1.2 billion in 2023 to $3.5 billion by 2031.  This solution can reduce implementation costs for retailers by up to 70% with the integration in a proportion of only 30% of Electronic Shelf Labels (ESL), according to Exorigo-Upos, the Polish company that provides […]

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93% of the retailers involved in a Zitec survey perceive economic uncertainty as one of the biggest challenges of the year

93% of the retailers involved in a Zitec survey perceive economic uncertainty as one of the biggest challenges of the year

Zitec, a leader in digital transformation solutions, announces the launch of Retail Innovation Pulse, a playbook dedicated to addressing challenges in the retail industry, which explores digital strategies designed to enhance competitiveness.  In a fast-changing commercial environment, retailers who adopt agile strategies, test initiatives through MVPs (Minimum Viable Products), and implement modern architectures hold a clear advantage in front of […]

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ETAP and Schneider Electric Unveil World’s First Digital Twin to Simulate AI Factory Power Requirements from Grid to Chip Level Using NVIDIA Omniverse

ETAP and Schneider Electric Unveil World’s First Digital Twin to Simulate AI Factory Power Requirements from Grid to Chip Level Using NVIDIA Omniverse

Schneider Electric, the leader in the digital transformation of energy management and automation, and ETAP, the industry and technology leader in power system design and operation, are unveiling a cutting-edge digital twin that can accurately design and simulate the power needs of AI Factories.  Leveraging the NVIDIA Omniverse™ Blueprint for AI factory digital twins, Schneider Electric and ETAP enable the […]

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Plastic’s Out of Fashion: Online fashion retailers set to deliver 21.8 billion plastic bags by 2030

Plastic’s Out of Fashion: Online fashion retailers set to deliver 21.8 billion plastic bags by 2030

Online fashion retailers delivered 2.9 billion plastic bags to European shoppers in six leading markets  last year alone, equating to 7.8 million bags every day, widening the gap between high-street and online retail in efforts to move away from plastic bags. Several European countries have introduced legislation to cut plastic bag use on high streets – such as the UK […]

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Schneider Electric implements another 44 million € investment in Dunavecse

Schneider Electric implements another 44 million € investment in Dunavecse

Schneider Electric, the leader in the digital transformation of energy management and automation, is expanding its Duna Smart Power Systems (DSPS) smart factory in Dunavecse, which opened last year. The new facility covering 18,000 square metres, is being constructed with an investment of 44 million €. Schneider Electric is adapting its capacity flexibly in response to market demands while adhering […]

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